Tuesday, February 28, 2006

Nike Basketball Blog

Nike have become the latest corporate bohemoth to write a blog, well externally anyway (Nike employees have an internal blogging system set up). They have created a basketball blog which sensibly sticks to talking about their latest products, new content on the Nike Basketball site, and Nike sponsored atheletes. There is no corporate hyperbole and the copy reads like a blog should.The blog is

Monday, February 27, 2006

psfk Fashion

The Greatest Trends Website in the World TM, psfk, has launched a beautiful new site (the word blog doesn't really do it justice). Focusing on fashion, psfk Fashion is a wonderfully designed site that features interviews with the movers and shakers of the fashion world, along with daily updates of all that is going on and exclusive vidcasts. It's only a soft launch at the moment so you'll be

Wednesday, February 15, 2006

Nike Football

Nike has launched its latest campaign - this time for the 2006 World Cup in Germany. It celebrates the skill and beauty of football whilst protesting against the ugly side of the game. See it hereTags: Marketing

Buenos Aires - City Report

Here's a brief report on my recent trip to South America's coolest city.La RecoletaRecoleta is the home of Buenos Aires elite (both alive and dead). A posh neighbourhood with european designer shops, beautiful apartments and a real cafe culture, La Recoleta is a place to see and be seen. Recoleta is the home of the city's cemetery and the great and the good are buried here. On Sundays the

Tuesday, January 17, 2006

Buenos Aires

Hot on the heels of the JC Report, we're off to South America's fashion capital for a spot of holiday and hopefully a bit of trend spotting too. I'll try to post whilst away but it may be even more sporadic than usual. Normal service will be resumed mid February.

3 Decades of Air

Being Hunted are celebrating three decades of the Nike Air trainer. Introduced in 1979 the Nike Air system has been the most successful sports shoe cushioning system ever. Nike is celebrating this over on its website too. Tags: Trainers, Sneakers, nike

Coolhunting

According to a Canadian newspaper it's the end of coolhunting. Apparently in 2005 it was on many of the 'Not' lists when it came to 'Hot or Not' at the end of the year and also people don't need to be told what is in and what's out anymore 'cos everyone is cool now. Oh ok. Surely pretty much the whole world is now driven by consumerism, having something that is equal to or better than your