Monday, March 7, 2005

Adidas One

One word: ugly. But it is incredibly clever. In short, the Adidas One is a 'shoe with a built in microprocessor... that understands and adapts to give you the level of cushioning you need...' It also adapts to suit your individual needs. What I find interesting about this (not the computer, the Micropacer had one back in 1984) is that whilst Adidas have gone ultra hi-tec Nike have done exactly

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